PEST Analysis
BTEC EnterpriseC1-3aVocationalLesson packSubscription
About this resource
BTEC Enterprise Component 1 (C1) — PEST (Political, Economic, Social, Technological) analysis of external factors, and judging the suitability of recommendations by their impact on costs and revenues.
17 slides.
Lesson outline
- Do Now — Retrieval
- What Is PEST Analysis?
- Hinge Check — External or Internal?
- The Four PEST Categories
- Political and Economic Factors
- Hinge Check — What Counts as 'Political'?
- Social and Technological Factors
- Hinge Check — Positive or Negative?
- Main Activity, Part 1 — Classify the Factors
- Judging Suitability — Costs AND Revenues
- Main Activity, Part 2 — Judging Suitability
- Applied Understanding Task — Willowmere Coffee Roasters
Unit bundleComponent 1 · Exploring enterprises
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