OCR Creative iMedia R093 · Mind map practice
Improve the Skybound social media mind map
A muddled plan for a family game's social media campaign. Improve it for the social media manager.
9 marksImprove the draftFor the social media manager
The scenario
PixelForge Games — Skybound launch
PixelForge Games is a small independent studio about to launch 'Skybound', a colourful platform adventure game for players aged 8-14. The studio needs a 45-second launch trailer, app store artwork, and a social media campaign. The trailer must feel fast, fun and family-friendly.
The task
PixelForge's marketing intern has started a digital mind map of ideas for the Skybound social media campaign. The social media manager will use it to plan the posts, but the map is muddled: one idea sits under the wrong branch, one branch is empty, one idea is a whole sentence, one branch has nothing to do with the launch and three labels are not connected.
Improve the effectiveness of the mind map for use by the social media manager. Marks will be awarded for: relevant components and conventions used (central node, branches, sub-nodes and the links between them); logical grouping of related ideas; annotations that explain how the improvements help the social media manager in their role.
[9 marks]
What it is marked on
- A named central node with main branches for each part of the brief
- Branches developed with sub-ideas, and related ideas grouped together
- Ideas that suit this client and brief
The marks fall in OCR's three levels. How R093 is marked explains them.
The draft mind map
This is the draft you improve. In the editor below it is already loaded for you to change.
Not connected to the map: “Countdown posts”, “Character reveal”, “Parent reviews”
Your answer
Questions
Is this the real exam?
No. It is a practice question in the style of OCR's R093 paper: a client scenario, a document for a named user, and an extended answer marked by three levels. SubjectHub wrote it from the specification and the published mark schemes; the real papers are set by OCR.
How is it marked?
Straight away and for free, code counts the structure: a named central node, the main branches against what the task asks for, branches developed with sub-ideas, and your notes. With a free account you also get the full mark: each idea and note is judged against the brief and OCR's three levels, and you get a mark, the level, feedback and one next step.
Do I need an account?
No, not to try it: answer it here and get the free check. For the full mark and examiner-style feedback, create a free account. Sign-up opens in a new tab, so your answer stays on this page, and it is kept in this browser if you come back later. Signed-in users get 10 full marks a day.
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