3.2 Commercialisation and the media quiz games for A level PE (OCR)

1. 1

   What is meant by merchandising in sport?

   Funding a team in return for exposurePaying for the right to broadcast matchesSelling branded goods such as replica kitsMoving matches to suit television
2. 2

   What is meant by the commercialisation of sport?

   Playing sport for enjoyment without paymentSport run only by volunteer clubsSport paid for entirely by taxesTreating sport as a business to earn profit
3. 3

   Which type of media lets fans share content and react instantly?

   Social mediaPrinted magazinesRadioNewspaper reports

+ 12 more questions in the game.

1. 1

   In the golden triangle, who pays the sport for media rights?

   The sponsors advertising on the shirtsThe governing body of the sportThe spectators in the stadiumThe broadcasters showing the events
2. 2

   In the golden triangle, what do sponsors pay the sport for?

   A share of the spectators' ticket salesExposure of their brand through the sportThe right to broadcast the eventsThe wages of the television commentators
3. 3

   True or false: free-to-air coverage usually reaches a wider audience than pay-per-view coverage.

   Free-to-air coverage usually reaches a wider audience than pay-per-view coverage.

+ 12 more questions in the game.

1. 1

   True or false: professionalism is one factor that has driven the commercialisation of sport.

   professionalism is one factor that has driven the commercialisation of sport.
2. 2

   A sponsor pays a sport in return for ____ for its brand.

   amateurismexposurea licence feemedia rights
3. 3

   Match each group to a way it can gain from commercialisation.

   SportPerformerSpectatorSponsorIncome from media rights and sponsorsHigher earnings and profileBrand seen by large audiencesMore choice of ways to watch

+ 12 more questions in the game.

1. 1

   What is meant by merchandising in sport?

   Paying for the right to broadcast matchesSelling branded goods such as replica kitsFunding a team in return for exposureMoving matches to suit television
2. 2

   What is meant by the commercialisation of sport?

   Sport paid for entirely by taxesPlaying sport for enjoyment without paymentSport run only by volunteer clubsTreating sport as a business to earn profit
3. 3

   Which type of media lets fans share content and react instantly?

   RadioPrinted magazinesNewspaper reportsSocial media

+ 12 more questions in the game.